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Our Team.

Paul Grice Barber

Paul Grice

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tom fuller

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sam chapman

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Lee wells

Co-Owner Paul has accumulated over 18 years experience in the industry with such companies as Vidal Sassoon, West Row Hair and Prema. After Spending 3 years in New York Paul returned to London in 2015 to cement a vision of which Lee and him shared. That vision to bring together the best people of all sectors of the business into one space to deliver the best possible service to the client. Highly skilled in all aspects of the industry, Paul is a hair service all-rounder and all-round nice guy.

Co-owner Tom's career spans across both hairdressing and barbering. Tom began his career in 2005 working for a Paul Mitchell salon in Sussex. He gained his barbering experience working for GQ award winning salon Male Concept. Living and working in London now for 10 years Tom has been associated with Londons top barber shops. Tom joined The General's team in 2016 teaming up with his good friends Lee and Paul. Over the years Tom has acquired a depth of knowledge in cutting, styling and product development. 

Londoner Sam has 9 years of experience in the hair industry working for Toni&Guy and Murdocks. He has a broad knowledge of total male image including haircuts and beard design. He has recently returned from Singapore where he spent 5 years working at the country’s leading luxury men’s barbershop, the last year of which he led the team as the General Manager & Head Barber. Now based in London Sam is buzzing to be back in the city and excited to be putting some hair on The General’s Store floor!

With over 20 years barbering experience across London and Oscar winning clientele to his portfolio, founder Lee is now cutting in his first barbershop project.  A regular on Men's Fashion Week with a full catalogue of editorial achievements to his name, he has travelled and worked across the globe. He is a specialist in men's barbering and worked within the most highly rated and respected barbershops in town. Since leaving Murdocks 8 years ago you can now catch him at The General's Store.

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